SEO – The Downfall of SEO Content

You can search engine optimize your website or blog all you want with keyword rich copy but if the information you are providing is stale, repetitive, robotic or plagiarized then you are not likely to attract many visitors. Furthermore most search engine spiders and robots will penalize you for plagiarizing and rewriting content from elsewhere by not including your pages in its search engines.

Another reason that your SEO content could be failing is not necessarily that you have committed the sin of plagiarism or being out of touch, but you may have chosen to search engine optimize copy for a product that has a glutted market. If a lot of people are writing about the product then it means you have failed to properly define your niche market in terms of how it will make a profit. Trying to make a profit in a glutted market is often useless and it is also a bane to SEO marketing as the keywords that are used to market glutted products are often too general and too popular to bring you the targeted customers that you need.

Sometimes the problem is that you have identified yourself as some kind of online consultant or guru but then somehow did not live up to the expectation of the people who have visited your site. A simple mistake in your SEO, niche language or keywords (or even a simple spelling mistake!) Could have many people turned right off of your site. You may have also hired a ghostwriter who knows nothing about their assigned topic and you have no idea that your book is plagiarized from sources all over the web. Who wants to pay for information that they can already get on the World Wide Web for free?

Always remember that SEO selling always has to do with your credibility. Trying to sell things with a web page full of innocuous advice or copy full of nonsensical keywords
never works.

Clothes Dryer

There are two types of clothes dryers one is gas the other is electric. The gas dryer is half gas and half electric, the gas is used for lighting a flame to create the heat to dry the clothes, the electric is used to operate the motor, timer, ignitor, coil kit and thermostats.

The gas dryer has more working parts than the electric dryer, when there are more working parts there is a greater chance of something breaking, the gas dryer does break down more frequently than the electric dryer.

The electric dryer use 220 volts to operate the heater element only, all the other parts use 110volts. Both gas and electric dryer have some basic parts: motor, timer, belt, thermostats, and thermal fuse.

These are the functions of each part.

The motor turns the belt that is on the basket, the timer sends the desired voltage to each part for the desired time that it is set on, the thermostat maintains the desired temperature and the thermal fuse shuts down the dryer if the thermostat fails.

A common problem with both gas and electric is clothes taking a very long time to dry, lint building up in the exhaust vent hose is sometimes the reason. The best way to check if the exhaust is partially blocked is to turn on the dryer. Then go outside to where the vent is, put your hand close to the vent, if there is little or no hot air coming out out, your vent hose is blocked. There should be a strong flow of hot air coming out. Sometimes birds build their nest at the vent opening because of the warm air they find coming out of it. Also if the vent comes out near the ground it sometimes get covered by snow.

10 Marketing & Social Media Tactics to Boost Holiday Sales

Tis the season for holiday sales!

Shoppers are flocking online in search of gift giving ideas. According to Mashable, "65% of shoppers tap social media looking for the perfect gift … and two out of three shoppers purchased a gift they found via social media."

So what are the best ways to cash in on seasonal sales with your business?

Whether you are a service-based business or sell products, here's some suggestions to get in the spirit with holiday sales.

1) Learn from the Ghost of Christmas Past

Look at metrics from last year's holiday sales. What products were bestsellers? Which promotions created the largest lift in sales? What special offers were a total bomb?

Discover what worked and did not so you can capitalize on it when you plan this year's promotions.

2) Make a Holiday Social Media Cover Image

Decorate your social media business pages with a specially designed cover image. It's the perfect place to announce special holidays promotions and deals.

Be sure to create one for all of your social media accounts.

3) Use Holiday Hashtags

Twitter shoppers may use hashtags to find their next purchase. So take advantage of hashtags to get discovered.

Some popular hashtags include: #blackFriday, #DIY, #holidaysssavings, #stockingstuffers, #holidays, #Christmas, #Hannukah, #Kwanzaa, #NewYears

4) Create Social Media Graphics for Promos and Deals

Everyone loves getting a great deal when holiday shopping. Make festive graphics promoting special promotions that make purchasing the perfect item irresistible.

Deals can include:

• one day only,

• limited quantity sales,

• buy-one-get-one free,

• special discounts or holiday coupons.

Consider offering a "12 days of Christmas" promotion with a special deal each day!

Canva makes it easy to make custom holiday social media graphics.

5) Boost Sales with Free Shipping

Consider offering free shipping for holidays gifts. Create highly visible buttons or banners promoting it on your website.

Or you can boost the order size by offering free shipping on orders over a bigger dollar amount such as $ 100.

Studies show that shipping costs are one of the largest detracts to making a purchase online so this one tactic could result in big returns for you.

6) Offer Gift Ideas

Holiday shopping can be frustrating when you do not know what to buy for the person who has everything. You'll want to promote your bestselling gifts.

Make gift buying easy by sharing gift suggestions like:

• 5 gifts for mom,

• 10 gifts grandparents love,

• 5 gift ideas for tech savvy teens etc.

Then offer links to purchase each of the items you mention on your blog and on social media.

Better yet, if you have a blog, write articles based on these topics and refer to your products within the article with links back to the purchase page.

7) Write Reviews

If you offer one of the hot new products of the season, consider writing and reviewing a review about it on your blog. In this review you could mention your own offers that would be a great gift accompaniment.

As an example, do a review of the top three smart phone accessories for Mom this Christmas and share pictures of them with a red bow on them along with a side-by-side features comparison. Then mention how your offer go great with these gift ideas while including links to purchase.

You could also incorporate your Amazon affiliate link for those products

8) Suggest Stocking Stuffer Ideas

Help idea stumped shoppers by offering suggestions for small items for everyone on their shopping list!

Write a blog post with the hottest stocking stuffers for the season. Share daily stocking stuffer ideas on social media using hashtags like: # beststockingstuffers2016 #cheapstockingstuffers #stockingstuffersforwomen

9) Reward Loyal Customers

Offer to give a $ 100 Gift Card to a randomly selected customer cutting posting a picture or video with your product on social media. Set up a campaign having them use a special hash tag like #christmascountdown.

This can help your promotional campaigns to go viral as customers share on their timeline and family / friends see their post.

10) Share Holiday Spirit

Connect to the spirit of the holidays in your customer's hearts. Engage your customers by asking them their favorite holiday tradition.

Get people to interact with your brand by asking them to share:

a. Their most-loved family recipes from Thanksgiving or another holiday event.

b. What their most loved Christmas song is.

c. DIY Christmas decorating tips.

d. Easy gift wrapping suggestions.

Does Body Jewelry Make You Take Extra Risks?

Body jewelry is usually associated with body piercing. There are lots of styles available ranging from cute and sexy to exotic and tribal. The places that can be pierced and the type of jewelry worn are naturally endless. It seems that when a person moves beyond a traditional or conservative earlobe piercing that other people tend to think that this non-traditional self expression is a sign of rebellion. However, is the presence of body jewelry an indication that the person is willing to take extra risks?

That is a question that parents of teens battle with as their kids approach them for permission to get a piercing. They fear that piercing such as a belly piercing, nose piercing or tongue piercing may be an indication that their teen is rebelling against their own parental values.

This is true in some cases; however, many teens simply say that the desire to wear different types of body jewelry is merely a form of personal preference and expression. Not a rebellion against their parents, just a sign that they want to have their own look even if they will keep their parents value system.

What risks youth may encounter in their quest to wear body jewelry is trying to do the piercing by themselves with a needle and a prayer. This is often not the best road to travel. The risks for infection are far greater than the risks of not gaining permission from your parents. Many teens see self piercing as the only alternative when their parents "just do not get it."

Does this mean that parents should open the gates and permit their kids to wear any type of body jewelry that they desire? Will this lead their kids to continue that push into getting permission for other behavior such as under-age drinking, smoking, or drugs? In other words, is body piercing the "gateway drug" for a rebel youth?

Probably not. But that is what many parent fear when their teens ask them about body jewelry. Youth often believe that nothing bad can happen to them. They are young, resilient and can handle anything including the risks of a self-piercing. As a parent you have the ability to less some of the risks that youth will consider. Most experts would agree that by educating yourself about body piercing and by understanding your child's motives and desires for this trend, a solution can be formed that will keep harmony in the house and enhance the relationship with your teen.